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Speed and Trust – Why Millennials Need Both

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This post originally appeared on the Higher Logic blog, where I’m posting an ongoing series related to Millennials and online community.   And don’t forget that Higher Logic clients can have access to our Essentials of Online Community Management program at a special discount. Contact me for…

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Marketing Dos and Don’ts for 2016

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Marketing is never easy, partly because like language and etiquette, the best practices are always changing.

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Getting to the Heart of Association Success

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I think it’s critical for the associations who want to succeed to take culture more seriously, so I wanted an outlet where I could dive deep into that topic and start to make it happen.

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To blog or not to blog in the age of Medium

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“The powers that be are telling us not to bother with our little blogs or websites anymore because…money.”

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How to fix the highest barriers to engagement

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I work with clients using all types of community platforms, and I can point to five engagement-busters that affect all organizations, no matter what platform they’re using. And fortunately, three of them are things you can actually do something about.

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Getting to the Heart of Association Success

Thumbnail image for Getting to the Heart of Association Success

I think it’s critical for the associations who want to succeed to take culture more seriously, so I wanted an outlet where I could dive deep into that topic and start to make it happen.

Continue Reading ⇒

To blog or not to blog in the age of Medium

Thumbnail image for To blog or not to blog in the age of Medium

“The powers that be are telling us not to bother with our little blogs or websites anymore because…money.”

Continue Reading ⇒