You have to set the right goals for your website. Otherwise, how do you know if it’s working? Your website is a reflection of your organization. If its goals are focused on increasing revenue, then that’s what you are focused on. Is it? Or are you focused on increasing member engagement? Do you want members to buy things from you would your rather have them get value from the products and services you provide so that they’ll become active members?

I’ll let you decide what your organization is striving for when it comes to business goals. But whatever those business goals are, your website goals should match them.

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Reducing Cognitive Load: The Best UX Design for Your Community Site

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Have you ever given up on using a website because it takes too much brainpower to figure it out? Or even find what it’s for?

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Working to build scientific communities? Please take the AAAS State of Scientific Community Management Survey

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The folks over at the American Association for the Advancement of Science (AAAS) are currently running a survey to determine what community management within science looks like. If you’re working to build communities within a professional association or other scientific setting, please do take a look.

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Build a Culture of Association Success

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Just a little reminder that Jamie and I have been busy bees writing a whole yearly series on culture for AssociationSuccess.org! Here’s a quick sampler from the last few months.

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Rethink Your Website Redesign Process

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Most of us don’t realize it, but we are solving bad web problems. Bad problems focus on a task or a feature. Good problems focus on the experience.

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The Future Is Better Than You Think

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********NEW DATE ******* I want to tell you all about a webinar that AssociationSuccess.org is hosting with futurist Peter Diamandis on Thursday July 28 at 12:00 PM CT / 1 pm ET. REGISTER Peter will challenge us to take a step back from the counter-narrative…

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Working to build scientific communities? Please take the AAAS State of Scientific Community Management Survey

Thumbnail image for Working to build scientific communities? Please take the AAAS State of Scientific Community Management Survey

The folks over at the American Association for the Advancement of Science (AAAS) are currently running a survey to determine what community management within science looks like. If you’re working to build communities within a professional association or other scientific setting, please do take a look.

Continue Reading ⇒

Build a Culture of Association Success

Thumbnail image for Build a Culture of Association Success

Just a little reminder that Jamie and I have been busy bees writing a whole yearly series on culture for AssociationSuccess.org! Here’s a quick sampler from the last few months.

Continue Reading ⇒