Ok, so the first one is by me and Lindy – but it’s a good one, I promise. Got Your Ears On? How to Listen to Your Audience Using Social Media. If you like it, please comment or share. And also do check out our live bibliography that goes with it. Got anything you want us to add? Let us know.

The second is by Danielle Brigida of the National Wildlife Foundation - Generating Buzz: Using Social Media to Drive Website Traffic. It’s a really really good case study on how to start listening using social bookmarking sites.

Go on, just get crackin’, I always say.

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