Social media strategy, training for associations, non-profits
From the monthly archives:
Mitch Joel asks, Does your home base suck?
“Basically, we’re dumping money into campaigns and new Social Media channels, but not spending the bulk of our time (and money) making sure that the final destination for these potential customers and community members really delivers on what the brand is and stands for.”
Particularly if you’re paying attention [...]
ASAE take note. This is not good.
This is a really awesome post about how to deal with the advent of Twitter use during presentations – from the speaker’s and moderator’s point of view. Great read.
Your friendly neighborhood Socialfish will be “IN” the NTEN Office Hours Communications Chat Room every Thursday (that’s today!!) at 3 pm EST. Got burning questions about social media strategy? Or just want to hang out and shoot the breeze and get a break from work? Now’s your chance!
Last week, we welcomed a couple of cool [...]
Ridiculously Easy Sharing
5 plugin tools to energize word of mouth
This week’s SocialFish Food was contributed by our friend Dave Sabol, freelance web technology consultant and online learning guy. Dave blogs on tech and association stuff at associatedknowledge.com.
Andy Sernovitz approaches word of mouth (WOM) through five essential elements—the 5Ts: Talkers, Topics, Tools, Take Part and Track. [...]
