Social Media Marketing Infographic

Check out this CMO’s Guide to the Social Media Landscape, by CMO.com and 97th Floor. At a glance, you get a pretty good sense of the marketing potential of some big social media sites.  It gives the good, the OK, and the bad in four categories: customer communication, brand exposure, traffic to your site, and SEO. It’s slanted a bit on the business-to-consumer side. For example, social news sites like Digg, Stumbleupon, Yahoo! Buzz, Reddit, or even Delicious work really well for reaching consumers–especially if you’re Apple or National Geographic–but most associations would find the sites very limited in terms of reaching members. That said, I still think the treatment of Twitter, Facebook, LinkedIn, Flickr, and YouTube is pretty useful. What do you think?

CMO-SOCIAL-LANDSCAPE-R5
Here’s the fancy PDF version from CMO.com.

{ 32 comments }

maddiegrant March 23, 2010 at 3:31 pm

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SocialFishFood March 23, 2010 at 5:11 pm

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maddiegrant March 23, 2010 at 5:11 pm

SocialFishing: Social Media Marketing Infographic http://bit.ly/9mhsMN

joltsocialmedia March 23, 2010 at 9:36 pm

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RJSchoenefeld March 23, 2010 at 9:39 pm

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Brandon_Social March 24, 2010 at 4:28 am

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wendylowerie22 March 24, 2010 at 4:38 am

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EdgeSmart March 24, 2010 at 4:38 am

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Rheamali March 24, 2010 at 4:38 am

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BLRGlobal March 24, 2010 at 4:38 am

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I12SocialMedia March 24, 2010 at 4:38 am

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anthonybpalmer March 24, 2010 at 5:01 am

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goodnews2use March 24, 2010 at 7:04 am

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JDEbberly March 24, 2010 at 10:25 am

Social Media Marketing Infographic — SocialFish http://bit.ly/bvzUxH (via @rdille)

NewSourceMarket March 24, 2010 at 10:51 am

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1successfullady March 24, 2010 at 10:51 am

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JosephAlbarez March 24, 2010 at 10:51 am

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franklinB March 24, 2010 at 10:51 am

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eLogicMarketing March 24, 2010 at 10:51 am

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hanskristen March 24, 2010 at 10:51 am

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gerryschroeder March 24, 2010 at 11:14 am

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workhomedad March 24, 2010 at 11:14 am

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experienceseeker March 24, 2010 at 11:37 am

Social Media Marketing Infographic — SocialFish http://bit.ly/aaORkz

ullalaa March 24, 2010 at 1:18 pm

Social Media Marketing Infographic — SocialFish http://bit.ly/9mhsMN

nickstekovic March 24, 2010 at 2:14 pm

Social Media Marketing Infographic — SocialFish http://bit.ly/93AKCJ

lindydreyer March 24, 2010 at 9:17 pm

Social Media Marketing Infographic http://goo.gl/FZT7 – Worth printing out, if just for the pretty colors. ;-)

FrankFortin March 25, 2010 at 12:23 am

RT @lindydreyer: Social Media Marketing Infographic http://goo.gl/FZT7 <- Love it! Colorful and simple. Just my speed! ;-)

stlevine March 25, 2010 at 12:33 am

RT @FrankFortin: RT @lindydreyer: Social Media Marketing Infographic http://goo.gl/FZT7 <- thanks, Frank. I like it ->

rushabhrambhia March 25, 2010 at 2:03 pm

RT @InfobaseBR: Social Media Marketing Infographic. @joltsocialmedia | http://ow.ly/1q4ne | #socialmedia #marketing #m595

AndreaDeaPachec March 25, 2010 at 2:30 pm

Social Media Marketing Infographic. @joltsocialmedia | http://ow.ly/1q4ne | #socialmedia #marketing (via @InfobaseBR)

MissLynn13 April 22, 2010 at 2:47 am

Social Media Marketing Infographic http://goo.gl/FZT7

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