This presentation by Paul Adams, Senior User Experience Researcher at Google, is so chock full of great information that I can’t even begin to summarize and do it justice. It’s long but the slide deck has the script included and I urge everyone to read through the whole thing. You won’t regret it.
The overarching lesson: don’t focus on technology, focus on behavior.
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4 responses to "Don’t focus on technology, focus on behavior"
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This truly is a great presentation and presents a lot to think about. Being part of a social network online is easy and goes without much thought, but when you actually consider everything you do and the groups you are a part of in real life, that’s when you get to thinking about your actions/behaviors.
Although long it is definitely worth a look. Thanks!
Mads — This presentation should be turned into a required social networking college or high school course. It’s probably more important than drivers education.
And whoa… it was a little long, but excellent!
Thanks for sharing such awesome stuff!
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