Announcing Google For Nonprofits!

We’re frantically digging out from Great Ideas (one word – awesomesauce) and heading over to NTC for the next three days, so I’ll just drop this completely unedited little list of informational links from Google, who have just launched Google for Nonprofits.  I headed straight from the airport to their offices in DC today to hear the announcement, so here is the scoop.   We’ll blog some more in depth analysis of what this all actually means in a few days, when our heads stop spinning… in the meantime, check it out.

“Google for Nonprofits launched a new program to help nonprofits scale their impact by reaching more donors, improving operations, and increasing awareness. Qualifying nonprofits can now sign up through a simple one-stop application process. Benefits include:

  • Up to $10,000 per month of free online advertising using Google AdWords to reach more donors and constituents, and build program awareness;
  • Free or discounted Google Apps to lower IT costs, increase productivity and operate more efficiently;
  • Premium features for YouTube;
  • Free licensing for Google Earth Pro, Google SketchUp Pro and Maps API Premier though the Google Earth Outreach program
  • And many other offerings — see the whole list at

More links and resources

  • Tell us your story and read about how other nonprofits are making a change at
  • Read the Official Google blog post
  • On the web:
  • On Facebook:
  • On the Google Nonprofits blog
  • { 1 comment }

    Crystal March 17, 2011 at 12:36 pm

    I signed up for the Google Grant when I was working as an employee of another nonprofit. It took about an hour to do the application, and then a few weeks to receive approval.

    However, I must admit that the Google Grant program is spectacular! Highly recommended for any nonprofit out there who is struggling to get a grasp on their online marketing and presence. Their AdWords offering made a HUGE difference in terms of website traffic and ecommerce sales.

    One thing I’d recommend all organizations looking into is Google Apps.. it’s a great way of saving money on licensing, not to mention the online collaboration is second-to-none.

    I’m waiting to receive 501 notification from the IRS on the org I’ve recently begun and can’t wait to continue using Google Grants!

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