Nice use of QR codes in a conference book

Had to write up a quick blog post about the QR codes in the conference book for the Association Media & Publishing conference which took place last week. Check these out. Go on, try scanning them and see what happens! Awesomesauce. I love QR codes!

Don’t have a QR code reader on your phone?  Click here to see where the first one goes, and click here for the second.

Click here for the third… (normal web version, not the mobile version)

Click here for the fourth…

Click here for the fifth…

And the final one goes here, though this page is not apparently working.

I’d love to see what they end up doing with the responses they get…!  But nice job.  I had fun scanning all of them to see what was what!


chris uschan June 8, 2011 at 8:59 am

Excellent examples!

I believe we will start seeing codes everywhere at events. But, it’s not about just using them, it’s how you use them. I like these that are asking questions. It keeps it interactive. I also think it’s in our curious nature to click or (now) scan to find out what’s behind the door.

You might find this article useful as well.

QR Codes: The Perfect Bridge Between Print and Digital Content

Jason July 7, 2011 at 9:43 am

Nice, simple and clean design! Its exciting to watch these pop up in unique and useful places. My company just created woven labels using QR Codes – we call them Smart Woven Labels:

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