Check out this new edition of Eloqua’s Content Grid – all about content marketing. (Click to enlarge). Note in particular the KPI’s at the bottom. Who wants to do a association version? 
What's wonderful about this infographic is that it's clear for even a newbie to understand what goes into Content Marketing and more importantly, why. I can pull this out and be able to explain to someone why certain items go at the beginning of the cycle, and why other things are smarter to have at the end.
Very useful, thanks.
Brilliant grid. So, simple yet it contains loads of information.
I added a worked example for a small IT services company on the HaveMoreClients.com blog
Great visual!
Trackbacks
Previous post: Define Your Approach to Social Media Strategy
Next post: How could your organization use Instagram?
Washington, DC 
![Understanding Meetings Cost in the New Reality [HYBRID EVENT 5/23]](http://www.socialfish.org/wp-content/plugins/special-recent-posts/lib/phpimage.php?width=50&height=35&rotation=no&file=L3Zhci93d3cvdmhvc3RzL3NvY2lhbGZpc2gub3JnL2h0dHBkb2NzL3dwLWNvbnRlbnQvdXBsb2Fkcy8yMDEyLzA1L1JlZ2lzdGVyLVRvZGF5LWZvci1ISVAtTmV0d29yay1TZXNzaW9ucy1pbi10aGUtQ2l0eS1IeWJyaWQtRXZlbnQtb24tTWF5LTIzLTIwMTItWW91VHViZS0xLmpwZw==){kind=small}
[...] Found this and just had to share, the Content Grid [...]