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Social Media, Journalism and “The News Will Find Me”

The awesome Debra Askanase of Community Organizer 2.0 just posted a great slide deck of a presentation she gave recently on the impact of social media on journalism to the New England Press and Newspaper Association‘s Winter Conference. She says, ”during the presentation, I identified four areas impacted by social media: the changing definition of an authoritative news source, the concept of news participators, how news is shared, and the changing news cycle.”

In the presentation, she discusses how social networks are the new trusted authority for news; how several papers including The Washington Post and The Guardian are experimenting with Facebook’s “social reader apps”; examples of other apps for news sources.  She also looks at participatory apps that help papers “shape the news”:

“The Guardian has launched an experiment in opening up the news development process to the public, called Open News. The Guardian states: “Help the Guardian shape the news by talking to our editors and reporters about upcoming stories as we work on them.” The Guardian posts a daily editorial calendar online, asks for news input, and has a dedicated Twitter hashtag (#opennews) for talking about stories they are researching. In preparing for this workshop, I found a number of papers with blogs, many with Twitter accounts, but none with participation opportunities like the Guardian‘s. Is this a likely future trend?”

And there’s more about the new “social news cycle” – deep industry changes that have changed how people find, share, and report on the news (and the blurring lines between who does what of these activities).

READ DEBRA’s FULL POST ABOUT THE PRESENTATION HERE.  And check out her slides below.

This slide deck is about how social media has impacted traditional news content and sharing cycle – but associations are “providers of news” or (traditionally) trusted authorities too. How has social media affected the way you present news-worthy industry information to your community?


This post includes a slide deck. If you are reading this in a reader and can’t see it, click through to the post. It’s worth a look. Oh, and while you’re there, check out our new website redesign and let us know what you think!
Is Social the “New News?”


sherrilynne February 20, 2012 at 12:14 pm

Thanks for posting this. LOTS of good information here.

maddiegrant February 20, 2012 at 1:24 pm

@sherrilynne thanks! And thanks to debra askanase for the great slide deck :)

daskanase February 21, 2012 at 11:51 pm

@maddiegrant@sherrilynne You’re more than welcome, @sherrilynne . Thanks @maddiegrant for reposting the slide deck. I’ll be interested in following this discussion, too, and reading comments about associations as news providers…great stuff.

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