You’re not alone. We can help you figure out why your engagement is not up to par – and fix it.
Can you really assess your culture objectively? Join us Thursday at 1 pm to find out!
I wanted to share (with some pride, I must admit) what some super smart people are saying about our book, When Millennials Take Over, upon reading an advance copy.
You don’t get to define exactly what engagement means to your stakeholders. It’s up to them to do that. So how will you start that discovery process?
In 2014, the people at Miriam-Webster dictionary declared the word of the year to be “culture” – based on data about what words people are looking up. Are you paying attention to what your employees are “looking up”?
It is only by connecting the qualitative and quantitative assessments that you get a clear understanding of both the WHAT and the WHY of your culture. When you understand both of those aspects, then it becomes much easier to figure out what needs to change internally to strengthen and focus your culture in the right areas.
Stop focusing on the Millennials and their entitlement, their impatience, their flip flops, and how they only know how to text, but not how to write. Much of that hype is not particularly true, and even for the parts that are true, we have much bigger fish to fry than the specific quirks of the Millennials.
The future is digital, so we (particularly the older generations) better start understanding what that really means and applying it to the way we lead and manage our organizations.
People who design software or websites care a lot about “user experience.” Or they should, anyway. I know from the user perspective, that if I have to struggle to use your product or navigate your site, I will give up very quickly and go to a competitor. I have no patience for that, since it’s so easy to switch. But do our organizations care about that?
You need to learn more, and you need to learn faster. Your organization’s health depends on it. You need to see how things are changing BEFORE the change is beaten to death in the main stream press. You need to be aware of the failings of your own internal processes BEFORE half of the marketing department quits. Your strategy and your culture, and even your key financial metrics are going to be changing more frequently in today’s world. That’s why your pace of learning is so important, and you can’t learn quickly if you only stay at the high level.