The social media revolution is here–are you ready? You may be dabbling in – or even expertly managing – social media tools, but have you thought about whether you have the right culture for social?

Are your existing management practices and company culture giving you the right foundation for social, or are they actually getting in the way of your success?

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How To Craft A Better Brand Story

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Feelings are your brand. Your association’s brand is the sum of the feelings members and the broader community have about the association. Brands are about feeling and emotion; not tangibles.

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Adapt Your Website to a Mobile World

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Nice deck by Tom Jelen, Director of Online Communications at ASHA. Pretty self-explanatory, and contains a good explanation of the difference between responsive and adaptive design.

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Free Comic Book Day – May 3

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Well… just because. It’s Free Comic Book Day! And they asked me nicely.

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An invisible economy in Latin America and the Caribbean?

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This is a guest post by Felipe Buitrago, consultant at the Inter-American Development Bank, related to his awesome new book about the Orange Economy. I plan to write more about this later, but take a look first.

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Mobile – from Strategy to Implementation

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I have been meaning to share this deck from Amy Hissrich, Director, Knowledge Initiatives at ASAE, after she presented this session at an ASAE conference. She kindly agreed to send me some notes to accompany it. Enjoy!

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Easy B2B Tips for Google+ Users

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Businesses often use Google+ to connect with target audience members but forget it’s also a useful tool to gain prominence among peers in the marketplace. As this is an invaluable aspect of Google+, keep reading to get some actionable strategies for reaching out to other businesses in an effort to benefit your own.

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BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups

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[Cool video Friday] How to keep us safe inside Twitter

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When hundreds of thousands of Tweets are fired every second, a one-in-a-million chance — including unlikely sounding scenarios that could harm users — happens about 500 times a day. For Del Harvey, who heads Twitter’s Trust and Safety Team, these odds aren’t good. The security maven spends her days thinking about how to prevent worst-case scenarios while giving voice to people around the globe. With deadpan humor, she offers a window into how she keeps 240 million users safe.

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ePatient 2015: Healthcare Associations, Are You Ready?

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New book on the digital patient and major trends affecting the healthcare industry.

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