Getting comments on your association blog

Getting comments on your association blog

One of the questions Maddie and I hear most frequently is “why doesn’t anyone comment on our blog?” It’s a tough question to answer in a two minute response at a seminar, so we wrote a piece called Why Doesn’t Anyone Comment on Your Blog? in the September issue of Associations Now. We encourage you to do the SocialFish thing…read it, rate it, comment on it and share it with your team.

We also encourage you to bookmark this bibliography of links and resources that help answer the question of how to nurture a vocal community around your blog.

Bibliography

Association blogs that get comments

Links to help you build a VOCAL audience

Voice Understand the importance of developing an authentic voice that people trust. Open and easy
Learn how the user experience is enhanced when commenting is truly open and easy.
Challenge readers Sometimes it’s better to write something that is intentionally provocative and challenges set beliefs. Active
From posting frequency to creating outposts and face-to-face meetups, being active is essential to building community.
Listen and reward People don’t want to be whistling in the wind, so when the comments start rolling in, have a plan.

More fabulous resources for successful blogging

Types of posts that attract comments
This slideshare presentation, The 25 Basic Styles of Blogging by Rohit Bhargava and Jesse Thomas, helped us refine our 10 Types of Blog Posts that Associations Can Rock in the article.