During the 2015 State of the Union address, the National Association of Manufacturers (@ShopFloorNAM) joined the conversation by Tweeting powerful images and videos showing what manufacturing is, and why people (including the President) should care.
A new whitepaper showcases how the Lean Startup methodology applies to Associations.
"The value this member derives from his membership is not in any one of the resources VIN provides or even in the totality of resources. It is in the way these resources are organized, paced, and made accessible and how they can be customized, updated, and reconfigured to provide exactly the solutions he needs when he needs them."
The Reddit issue isn't about bad community management, it's not about how too much control was given to volunteers, and it's not about the wrong people being in the wrong jobs.
Meet Kelli Windsor, at the Food Marketing Institute.
if you just look at 5 social media articles this month, make 'em these five.
Member engagement is complicated, and if you don't get clear on exactly WHAT you want to improve, you're more likely to end up spinning your wheels.
How IEC does their social media. Part of the Association Social Media Interview Series by SocialFish.
Wonder how SVU manages their social media? Find out here. Part of the SocialFish Association Social Media series.
Can a few simple modifications to a social action drastically improve the number of supporters driven to action? Yes. Here’s a great example of how one organization improved the performance of their Facebook social actions by 300%. What's your advice for improving Facebook engagement?