Debunking the Hype

Thumbnail image for The Secret to Better Web Writing

If you put text on a website or send emails as a form of business communication from your company, you are a writer. It's time you started acting like one. The web is now everyone’s job. Read More

Thumbnail image for The Secret to Better Web Writing

Today, APA released the second part of their annual Stress in America™ report, which focuses on something that’s super real for me and, according to the report, 86% of US adults: social media stress. Apparently, I’m not the only one who is a “constant checker”–someone who constantly or frequently checks their email, texts and social media accounts…and it’s driving us insane. Yikes. Read More

Thumbnail image for Social Media Stress is Real

Shouldn't websites be important and valuable? If it is just important, web professionals will be seen as necessary. But if it is important and valuable – and everyone knows its worth – web professionals will become invaluable. Read More

Thumbnail image for Do You Know the Value of Your Website?

"imagine my surprise when I read a post about the 12 not-so-great realities about nonprofits and social media and my immediate thought was “Ok, yes, some of these are true, but there are a lot of great things about nonprofits and social media.” Who am I now, an optimist? Apparently." Read More

Thumbnail image for 5 reasons nonprofits have an advantage when it comes to social media

Cool poster explaining what agile is. Read More

Thumbnail image for [Cool Infographic Friday] Agile In a Nutshell

"If this is what content marketing success looks like for associations, then associations are doomed." Must read article by Maggie McGary. Read More

Thumbnail image for That Time the Godfather of Content Laughed at Me

Your website, e-commerce platform, blog, social media channels, and email marketing system are all types of digital properties. They will last for a long time with proper maintenance and improvements over their lifetime. Read More

Thumbnail image for Treat Digital Like Real Property

ICMYI - in case you missed them, here's a selection of Jamie's posts on Association Success from August, each "busting a myth" about engagement. Read More

Thumbnail image for Three Engagement Myths, Busted.

I wrote a post over at that you may find interesting, in which I share a couple of stories about my personal engagement with some organizations... Read More

Thumbnail image for You may be scoring the wrong engagement metrics

This is an event for all association types that are interested in learning more about association tech and how we can use tech to propel our organizations forward. The ideal attendee will be an association executive who is the project leader or has a role in the AMS selection or implementation process. Read More