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How Philanthropy Ohio manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. They don't. Content creation continues to be the focus of most digital marketing and public relations campaigns and it's starting to backfire. Read More

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How the AIA manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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How AVMA manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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A study ReTargeter performed in 2011 found that B2B retargeting out performs B2C retargeting by 147% on average. It’s clear that B2B retargeting is an area with a lot of opportunity. Read More

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How the NBOA manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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The future is digital, so we (particularly the older generations) better start understanding what that really means and applying it to the way we lead and manage our organizations. Read More

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How the National Society of Accountants manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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How NASTAD manages their Social Media. Association Social Media Manager Interview Series by SocialFish. Read More

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An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. Instead of trying to reach a mass audience, these businesses want to connect with a very targeted one. Here are five steps that every B2B company trying to implement a social media marketing strategy should take. Read More