You have to set the right goals for your website. Otherwise, how do you know if it’s working? Your website is a reflection of your organization. If its goals are focused on increasing revenue, then that’s what you are focused on. Is it? Or are you focused on increasing member engagement? Do you want members to buy things from you would your rather have them get value from the products and services you provide so that they’ll become active members? I’ll let you decide what your organization is striving for when it comes to business goals. But whatever those business goals are, your website goals should match them.
The social-sector has a $210-million-plus knowledge sharing problem. That’s about how much foundations alone invest each year to publish research and other knowledge, much of which ends up as PDFs on a website--or worse, gathering dust in a drawer. That’s the problem we set out to solve when we created IssueLab, Foundation Center’s platform for gathering and sharing what the social sector is collectively learning about social problems and their solutions.
The folks over at the American Association for the Advancement of Science (AAAS) are currently running a survey to determine what community management within science looks like. If you’re working to build communities within a professional association or other scientific setting, please do take a look.
Imagine if you could harness the collective wisdom of everyone in your community. With Breezio combining the best of knowledge exchange, professional development, and content management in a unique, comprehensive and user-friendly community engagement platform, now you can.
We have partnered with the online survey company QuestionPro to create a quick and powerful survey you can run with your employees that will give you detailed metrics on how aligned you are with the 4 capacities identified in When Millennials Take Over (digital, clear, fluid, and fast).