Useful Data

Thumbnail image for STUDY: The Business Impact of Online Communities

How do organizations track the impact of their online communities? How do they measure expenditures, revenue, and cost savings? How do they link the community to competitive advantage? To get answers to these critical questions, Leader Networks conducted a survey of nearly 300 marketing and community leaders that resulted in The Business Impact of Online Communities Study. Out of the participants, 34% work at Associations. Read on to get the details. Read More

Thumbnail image for STUDY: The Business Impact of Online Communities

Across the world, right now, thousands of community managers are about to decide which platform is best for their organization, but there’s no single source of honest community platform reviews, from real community managers, for them to research peer reviews. Why isn’t there a Yelp specifically for community software? Now there is. Read More

Thumbnail image for What do you think about your community platform?

Today, there are many peer-to-peer fundraising software platforms available, presenting nonprofits with both more choice and the challenge of finding the right tool for their organization. The Peer-to-Peer Fundraising Technology Landscape, a new guide for nonprofits by Cathexis Partners, introduces nonprofits to today’s world of peer-to-peer fundraising tools. Read More

Thumbnail image for [White Paper] The Peer to Peer Fundraising Technology Landscape

Association professionals say their association is not innovating because they are under-resourced, they don’t have the right ideas or don’t know how to prioritize between a bunch of great ideas, or the association’s stakeholders (leadership, staff, board, members) fear risk. These are challenges for sure, these are even the challenges the most innovative associations have had, but these challenges are not insurmountable. They should not be stopping us in our tracks. In fact, dig in and what we find are a handful of myths, myths uncovered in the 2016 Association Innovation Research Study, that are holding us back. Read More

Thumbnail image for Four Untrue Myths of Association Innovation that Stop Us in Our Tracks

KPIs. Key Performance Indicators. We haz em. Read More

Thumbnail image for [Cool Infographic Friday] 12 KPIs Every e-Commerce Marketer Should Monitor

Lots of crazy facts & stats about the internet. Read More

Thumbnail image for [Cool Infographic Friday] What Happens in One Second on the Internet

How public figures' presence on social has grown in the last decade. Read More

Thumbnail image for [Cool Infographic Friday] Public Figures on Social Media

"Being well-connected or strategically positioned within a social network may impact one’s ability to influence others more than the size of one’s following." Read More

Thumbnail image for Science-ing the Sh*t out of Influencer Marketing

Demographics Pro has analyzed the Twitter and Instagram reach of 8 presidential candidates in a new report released today, splitting their audiences by age, marital status, parental status, ethnicity, personal income and location by early primary and swing state. Read More

Thumbnail image for Social Media Demographic Insights from the 2016 Presidential Race

We would like to invite a small handful of association CEOs and other senior executives, interested in increasing engagement, retention, innovation and growth to participate in a short research project. Read More