100 Ways to Measure Social Media Continuing the conversation we started at Buzz2010 with Olivier Blanchard on social media ROI, I’d like you to take a look at this interesting presentation on Digital ROI by David Berkowitz, which he gave to the Promotion Marketing Association (PMA) this spring.
One of my big aha moments from Buzz was that community managers or
Link Love Monthly: Best of August 2010 Here’s a monthly selection of links to some of the most interesting posts that we’ve read and shared over the last 30 days. These kinds of posts are what inform our own writing here at SocialFishing; hope you’ll dip in and out at your leisure! The list below is for serendipity; if you prefer
Keep It Legal: Antitrust During the “Deconstructing Social Media Guidelines” session at the ASAE Annual Meeting, the topic of antitrust came up a few times. I was facilitating the meeting with my Team SocialFish buds, Maddie Grant and Lindy Dreyer, and got to talk about my favorite topic, risk. The fear of social media just won’t seem to go away, so we
