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Posts tagged as:

branding

It’s one of the things Clay Shirky said at ASAE09–control is a thing of the past. Clarity should be the goal for today.  Clarity and control are not new topics among some of my favorite association blogs. Still, the way Clay Shirky framed the issue was, well, very clear. Scott Briscoe talks a little about [...]

Check out this fab slide deck by Kivi Leroux Miller. Nice nonprofit examples, and she raises the questions you’re probably asking yourself too. I have a pretty clear opinion on this issue, and I believe it will become more and more impossible to separate personal and professional digital identities, but I also think [...]

Get this badge.
Yeah yeah!
I am sure you’ve heard that Lindy and I, with the help of our smart and savvy SmartBrief friends, are working hard on getting ready for our Buzz2009 Social Media for Associations conference.
Here’s the scoop.
It’s a one-day conference on July 9th in downtown Washington DC. It’s “the only [...]

I was at BlogPotomac last week, and as you’d expect in a room full of bloggers, there were some great roundup posts. The speakers included Shel Holtz, Shireen Mitchell, Scott Monty, Liz Strauss, Shashi Bellamkonda and more.
Read this one in particular by Mahdi Gharavi, which gives a perfect, pretty straight recap of the speakers’ [...]

I don’t mean you, of course! I mean your association!
A bunch of us bloggers are all passing around Rohit Bhargava’s book *Personality Not Included – Why Companies Lose Their Authenticity – And How Great Brands Get It Back. It’s practical guide about how to build a brand with personality in a more [...]