Our books help you understand our new digital environment.
We are Lindy Dreyer and Maddie Grant, CAE, digital strategists for ICF Interactive.
We are authors and speakers on social media strategy, and our SocialFish blog is the biggest industry social media blog for associations and nonprofits. We have a whole team of regular guest bloggers writing for us on social strategy, social media and community management and implementation, social theory, social business and lots of other topics that interest us and push our industry forward.
Every author's posts are their own, and none represent the views of ICF.
Are you getting the kind of response you want from your Facebook posts? You know, the kind where you get lots of reader engagement, ‘likes’ and cl…
It’s one thing to be “doing” social media, but another to try to analyze whether efforts are effective, especially for associations.
You’ll love this one, if you’re in the content marketing biz.
Some tips for making your content go viral… or at least getting providing the right conditions.
It is only by connecting the qualitative and quantitative assessments that you get a clear understanding of both the WHAT and the WHY of your culture….
“With the crowded online space, businesses have to work extra hard to capture and keep the attention of potential customers online.
The best way to…
Awesome primer by Danielle Brigida of the National Wildlife Federation.
“Members are more engaged in communities with executive participation.”
Try this Facebook split-testing out and see what you think.
Often, our best and most reliable resources are right under our nose – we just have to know where to look. What are some of your favorite resources…
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