Now, I will fully admit (and you know this already) that I detest Facebook and all this stuff makes my brain hurt – so I won’t try and summarize – but better to hear it all from the peeps who were there, anyway. Dig into these at your leisure. There are a lot of links here, don’t feel you need to read them all unless you’re especially into this stuff.
Here are some links about their specific announcements:
And.. no-one’s quite sure if all of this is good or bad for the future of the internet – but everyone agrees it’s a pretty big deal.
According to this post, “Facebook is only concerned about two things. Amassing the biggest profile database in the world and convert[ing] that into a sickening amount of money. Today’s announcements were just the opening salvo on their march to integrate themselves so deeply in the web that we can’t do without them.”
My take? As says Yoda: “Powerful you have become, the dark side I sense in you.” I don’t really know what all of this means for associations, (and apologies for the mixed metaphors), but I know we need to be paying attention before we wake up one day to find ourselves deep in the Matrix, hooked up to tubes with the machine world sucking out our brains.